What Bloomberg's $500 million ad campaign tells us about the limits of political advertising
yello.substack.com
Money plays a big role in politics, but spending lots of it isn’t necessarily enough to win elections. Case in point: former New York City Mayor Michael Bloomberg’s campaign. Bloomberg ended his campaign Wednesday after spending about $558 million on ads, according to Advertising Analytics, an ad tracking firm. That sum doesn’t include the cost of staff, offices, travel, or other campaign expenses.
What Bloomberg's $500 million ad campaign tells us about the limits of political advertising
What Bloomberg's $500 million ad campaign…
What Bloomberg's $500 million ad campaign tells us about the limits of political advertising
Money plays a big role in politics, but spending lots of it isn’t necessarily enough to win elections. Case in point: former New York City Mayor Michael Bloomberg’s campaign. Bloomberg ended his campaign Wednesday after spending about $558 million on ads, according to Advertising Analytics, an ad tracking firm. That sum doesn’t include the cost of staff, offices, travel, or other campaign expenses.