What the Bloomberg campaign's Instagram #sponcon tells us about the future of political ads
yello.substack.com
I can only imagine what our ancestors would think if they saw what a political ad could look like in the year 2020. Last week, former New York City Mayor Michael Bloomberg’s presidential campaign ran sponsored posts on Instagram meme accounts. This “#sponcon” (sponsored content) ran on at least 20 pages and featured imagined DM conversations between the accounts and Bloomberg, with the disclosure “(and yes this is really #sponsored by @mikebloomberg).”
What the Bloomberg campaign's Instagram #sponcon tells us about the future of political ads
What the Bloomberg campaign's Instagram…
What the Bloomberg campaign's Instagram #sponcon tells us about the future of political ads
I can only imagine what our ancestors would think if they saw what a political ad could look like in the year 2020. Last week, former New York City Mayor Michael Bloomberg’s presidential campaign ran sponsored posts on Instagram meme accounts. This “#sponcon” (sponsored content) ran on at least 20 pages and featured imagined DM conversations between the accounts and Bloomberg, with the disclosure “(and yes this is really #sponsored by @mikebloomberg).”